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Jul 10

Twitter get’s more important – All...

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Post by @abelmind

AdAge brought up a great question we have been talking about for months now. What if Teens prefer Twitter to Facebook? We want to ask the question: What does that mean for Klout?

“…Facebook’s generation-spanning popularity is partly to blame. In a world where it’s considered rude to turn down a friend request, especially from a family member, teens were suddenly seeing their aunts, uncles and parents in their News Feeds…”

I love my mom, but continually getting friend requests, likes, and comments from her 50 year old friends and family has me skipping the nightly Facebook logins.  Do I want this interaction with everyone I know? No. Sure, there are settings in my news feed to prevent the bombardment, BUT is this an online culture that teens/kids are just over and moving away from?

The type of interaction Twitter brings to the table is much different than Facebook. according to the teens AdAge has met and ones we have too, “Facebook is more about sharing content, whether it’s videos, photos, music, or articles. Twitter is far more conversation based… a place where teens can tell their friends what they’re doing or how they feel.”  This instant gratification platform is more important to the “new innovators” of the tech industry. I don’t think Adage is saying Facebook is an afterthought, but it may beginning to dwindle as a daily login for influencers.

What does this mean for Klout?

As Klout keep tabs on and measures the way younger audiences are using social media , more and more emphasis will need to be put on Twitter.  Specifically how people are beginning to prefer “conversations with interesting strangers” to Facebook’s “updates from the usual suspects.”  Very interesting thought on our society and youth. Another measurement for Klout will need to be Twitter “subjects”.  A sophisticated Twitter user can follow many subjects, monitoring a variety of conversations. All while using  a Twitter client like HootSuite,  and keep their influence hidden from the masses. To me, Twitter “subjects” is a greater differentiator to Facebook, than just immediacy.

Only time will tell if Facebook and Twitter will walk hand in hand in social matrimony. However this Adage article is spot on in its interpretation of teens and tech. All I know is my kid will probably be using an alias on twitter that only her friends know so that me and grandma can’t find her through a Google search. The 2015 Klout: You have influence, but who are you? @MyAnonymousDaughter

Sincerely,

@abelmind

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Jun 28

This just in – Don’t put your twitter...

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Post by @abelmind

There comes a time when we all realize that we will never rid the internet of “bombers”, “scammers”, and “hackers”. In a not-so-thought out but fun social experiment we decided to create the account @itsanybody  today and post the password in the profile description. We simply told people “login and post whatever you want… anonymously”. Try giving that a Klout score! Knowing there would be no recourse if the profile was hacked, we left the fate of the account to the world of twitter. In under 1 hour we had at least 30 people login and post something. At times it was humorous and at times offensive, but the goal was to make the profile 100% organic. The account was a tweet without a profile,  a fun and easy way to tweet without being recognized. Friends…. In 3 hours and 20 minutes that profile was hacked by the Dwight Schrute of the internet. What started on 6/27/2012 ended on 6/27/2012.

The culprit? William the 3rd. His blog says “I see what the world gives me, what I have, and where we intersect.” It looks like he intersected with the world at douche bag lane. William changed the email and password for the account, locking out the world from tweeting to their hearts content. To us it isn’t a big deal. So an account about nothing who is “everyone”, doesn’t seem that trollable. BUT it goes to show you that with every good thing, good opinion, and good post, there is someone there to ruin it. And they’re never anonymous.

Thanks, Asshole.

Love,

Anybody & Everybody

4 COMMENTS |

Apr 26

#kloutloading

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Can’t say it is our favorite image of the day. But one we are seeing a

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Sincerely,

@abelmind

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Apr 23

German Guy doesn’t get Klout

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This German guy is confused about Klout, how it started, and why david Hasselhoff doesn’t have a higher score.

5 COMMENTS |

Feb 15

What do Mitt Romney and Newt Gingrich Have in...

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Newt and Mitt may be in the same party but

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are very different candidates to say the least. We set out to find out what each are saying online using Klout topics. And with Santorum’s recent wins in some smaller states, we gave him a little love as well, but just a little.

Happy voting!

@gknutson and @abelmind

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